Kincaid Shoppe Retail Branding

Design and branding for retail furniture gallery program

Developed entire graphic package for Kincaid furniture’s new gallery program “Kincaid Shoppe” which helped modernize the brand with a new program logo, in-store signage and color scheme along with 12-page compelling branding brochure to help sell the retail concept to dealers.

This gallery program has proven very successful with over 80 locations open and driving majority of revenue for the brand.

Design elements: logo, in-store signage, promotional booklet